Branding & Graphics

How to use your brand colors consistently

Maintain visual consistency across print and digital channels.

Step-by-step instructions

  1. Use approved HEX, RGB, and CMYK values from your brand guide.
  2. Assign one primary and one accent color for layouts.
  3. Check contrast for accessibility before publishing.
  4. Apply color roles consistently in templates and social posts.
  5. Audit materials quarterly and update outdated assets.

Tips

  • Save color palettes inside your design tools.
  • Avoid introducing unapproved shades for convenience.
  • Use neutral backgrounds to keep brand colors clear.

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